{"id":122,"date":"2022-03-14T01:23:37","date_gmt":"2022-03-14T00:23:37","guid":{"rendered":"https:\/\/stage-deust.miraya.fr\/?page_id=122"},"modified":"2022-03-14T23:06:45","modified_gmt":"2022-03-14T22:06:45","slug":"mes-missions","status":"publish","type":"page","link":"https:\/\/stage-deust.miraya.fr\/index.php\/mes-missions\/","title":{"rendered":"Mes missions"},"content":{"rendered":"

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Les missions sur les r\u00e9seaux<\/h3>\n

Mes missions sur les r\u00e9seaux sont diff\u00e9rentes de celles sur le site ou encore sur celles en emailling.<\/p>\n

Mes missions sur le compte Instagram consistent \u00e0 :<\/p>\n

    \n
  1. Faire de la veille concurentielle\u00a0<\/strong>dans l’objectif de connaitre les tendances et pour toujours les suivre, du moins autant que faire se peut.<\/li>\n
  2. Cr\u00e9er du contenu\u00a0<\/strong>pour tenir l’audience \u00e0 jour et lui offrir de l’informations in\u00e9dite concernant l’entreprise.<\/li>\n
  3. Faire de l’animation de communaut\u00e9\u00a0<\/strong>afin de cr\u00e9er un lien entre l’entreprise et les clients. Tout \u00e7a dans l’objectif de passer \u00e0 l’achat ensuite.<\/li>\n
  4. D\u00e9finir une strat\u00e9gie de contenus\u00a0<\/strong>pour \u00e9viter de publier sans objectif r\u00e9el. Avec une strat\u00e9gie je sais pour qui je poste, quand je dois le faire et surtout comment.<\/li>\n
  5. R\u00e9aliser des partenariats avec des influenceurs\u00a0<\/strong>pour toucher une nouvelle audience et offrir une nouvelle visiblit\u00e9 \u00e0 la marque.<\/li>\n<\/ol>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbHow it works\u00a0\u00bb _builder_version=\u00a0\u00bb3.22″ custom_padding=\u00a0\u00bb0px|0px|0px|0px|true|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb3.25″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.14.9″ text_font=\u00a0\u00bbCormorant Garamond||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb20px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb link_font=\u00a0\u00bb||||||||\u00a0\u00bb ul_font=\u00a0\u00bb||||||||\u00a0\u00bb header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_font=\u00a0\u00bb||||||||\u00a0\u00bb header_3_font=\u00a0\u00bb||||||||\u00a0\u00bb header_3_font_size=\u00a0\u00bb45px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.5em\u00a0\u00bb header_4_font=\u00a0\u00bb||||||||\u00a0\u00bb header_5_font=\u00a0\u00bbPoppins|700||on|||||\u00a0\u00bb header_5_text_color=\u00a0\u00bb#ecd5c5″ header_5_letter_spacing=\u00a0\u00bb15px\u00a0\u00bb header_5_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb max_width_tablet=\u00a0\u00bb100%\u00a0\u00bb max_width_phone=\u00a0\u00bb100%\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbright\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

    R\u00e9daction newsletter – emailling<\/h5>\n

    Une newsletter par mois<\/h3>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb3_5,2_5″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb60px|0px|60px|0px|true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb3_5″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_blurb image=\u00a0\u00bbhttps:\/\/stage-deust.miraya.fr\/wp-content\/uploads\/2022\/03\/IMG_5986.jpg\u00a0\u00bb _builder_version=\u00a0\u00bb4.14.9″ header_font=\u00a0\u00bbCormorant Garamond||||||||\u00a0\u00bb header_font_size=\u00a0\u00bb30px\u00a0\u00bb header_line_height=\u00a0\u00bb1.5em\u00a0\u00bb body_font=\u00a0\u00bbCormorant Garamond||||||||\u00a0\u00bb body_font_size=\u00a0\u00bb20px\u00a0\u00bb body_line_height=\u00a0\u00bb1.8em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb animation_style=\u00a0\u00bbfade\u00a0\u00bb animation=\u00a0\u00bboff\u00a0\u00bb border_width_all_image=\u00a0\u00bb10px\u00a0\u00bb border_color_all_image=\u00a0\u00bb#ffffff\u00a0\u00bb box_shadow_style_image=\u00a0\u00bbpreset5″ box_shadow_vertical_image=\u00a0\u00bb0px\u00a0\u00bb box_shadow_spread_image=\u00a0\u00bb1px\u00a0\u00bb box_shadow_color_image=\u00a0\u00bb#c4beb9″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_5″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.14.9″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bbPoppins|300|||||||\u00a0\u00bb text_font_size=\u00a0\u00bb18px\u00a0\u00bb header_font=\u00a0\u00bbCormorant Garamond|700||on|||||\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

    Emailling<\/h1>\n

    En discutant avec ma responsable de stage nous avons jug\u00e9 int\u00e9ressant d’installer une newsletter pour r\u00e9colter des adresses mail et avoir une base de donn\u00e9es clients hors les r\u00e9seaux sociaux. Egalement, en ayant une newsletter on peut maintenir un lien avec notre client\u00e8le pour leur offrir des exclusivit\u00e9s.<\/p>\n

    Pour le moment je r\u00e9digerais 1 \u00e0 2 newsletters par mois. Dans le cas d’une nouvelle collection ou d’un \u00e9v\u00e8nement sp\u00e9ciale, la cadence peut augmenter \u00e0 4 par mois.<\/p>\n

    Dans le cas de la r\u00e9daction je dois :\u00a0<\/p>\n

      \n
    1. Trouver les id\u00e9es.<\/li>\n
    2. Faire des recherches sur les th\u00e9matiques.<\/li>\n
    3. R\u00e9diger le contenu.<\/li>\n
    4. Faire valider par ma responsable.<\/li>\n
    5. R\u00e9aliser la campagne d’emailling sur le logiciel choisi (mailchimp).<\/li>\n<\/ol>\n

      [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ fullwidth=\u00a0\u00bbon\u00a0\u00bb admin_label=\u00a0\u00bbHeader\u00a0\u00bb _builder_version=\u00a0\u00bb3.22″ custom_padding=\u00a0\u00bb0px|0|0px|0px|false|false\u00a0\u00bb top_divider_color=\u00a0\u00bbrgba(255,255,255,0.3)\u00a0\u00bb top_divider_height=\u00a0\u00bb202%\u00a0\u00bb top_divider_repeat=\u00a0\u00bb0.7x\u00a0\u00bb bottom_divider_style=\u00a0\u00bbarrow3″ bottom_divider_color=\u00a0\u00bbrgba(255,255,255,0.16)\u00a0\u00bb bottom_divider_height=\u00a0\u00bb145%\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbFeatured Collection\u00a0\u00bb _builder_version=\u00a0\u00bb3.22″ use_background_color_gradient=\u00a0\u00bbon\u00a0\u00bb background_color_gradient_start=\u00a0\u00bb#f2e3de\u00a0\u00bb background_color_gradient_end=\u00a0\u00bb#ffffff\u00a0\u00bb custom_padding=\u00a0\u00bb100px|0px|100px|0px|true|false\u00a0\u00bb top_divider_color=\u00a0\u00bbrgba(255,255,255,0.56)\u00a0\u00bb top_divider_height=\u00a0\u00bb500px\u00a0\u00bb bottom_divider_style=\u00a0\u00bbarrow3″ bottom_divider_color=\u00a0\u00bbrgba(255,255,255,0.55)\u00a0\u00bb bottom_divider_height=\u00a0\u00bb72%\u00a0\u00bb bottom_divider_repeat=\u00a0\u00bb2x\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ use_custom_gutter=\u00a0\u00bbon\u00a0\u00bb gutter_width=\u00a0\u00bb2″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text admin_label=\u00a0\u00bbTitle\u00a0\u00bb _builder_version=\u00a0\u00bb4.14.9″ text_font=\u00a0\u00bb||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb20px\u00a0\u00bb link_font=\u00a0\u00bb||||||||\u00a0\u00bb ul_font=\u00a0\u00bb||||||||\u00a0\u00bb header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_font=\u00a0\u00bb||||||||\u00a0\u00bb header_3_font=\u00a0\u00bbCormorant Garamond|700|||||||\u00a0\u00bb header_3_font_size=\u00a0\u00bb41px\u00a0\u00bb header_3_line_height=\u00a0\u00bb1.5em\u00a0\u00bb max_width_tablet=\u00a0\u00bb100%\u00a0\u00bb max_width_phone=\u00a0\u00bb100%\u00a0\u00bb max_width_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb module_alignment=\u00a0\u00bbright\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

      Cr\u00e9ation de contenu sur le blog<\/h3>\n

      En ce qui concerne la cr\u00e9ation de contenu sur le site web c’est un peu plus difficile \u00e0 mettre en place. Je dois tout d’abord impl\u00e9menter une rubrique blog sur le site internet et ensuite je pourrais commencer la r\u00e9daction. Le site \u00e9tant r\u00e9alis\u00e9 sur Wix je dois apprendre \u00e0 travailler dessus pour faire les modifications.<\/p>\n

      Une fois l’installation r\u00e9alis\u00e9e je commencerais \u00e0 r\u00e9diger du contenus informatif et \u00e9ducatif pour offrir une nouvelle vision aux lecteurs. L’id\u00e9e est de montrer que derri\u00e8re un bijou se cache une charge de travaille qu’on ne peut imaginer.<\/p>\n

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      \n[\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

        Les missions sur les r\u00e9seaux Mes missions sur les r\u00e9seaux sont diff\u00e9rentes de celles sur le site ou encore sur celles en emailling. Mes missions sur le compte Instagram consistent \u00e0 : Faire de la veille concurentielle\u00a0dans l’objectif de connaitre les tendances et pour toujours les suivre, du moins autant que faire se peut. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":""},"_links":{"self":[{"href":"https:\/\/stage-deust.miraya.fr\/index.php\/wp-json\/wp\/v2\/pages\/122"}],"collection":[{"href":"https:\/\/stage-deust.miraya.fr\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/stage-deust.miraya.fr\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/stage-deust.miraya.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/stage-deust.miraya.fr\/index.php\/wp-json\/wp\/v2\/comments?post=122"}],"version-history":[{"count":11,"href":"https:\/\/stage-deust.miraya.fr\/index.php\/wp-json\/wp\/v2\/pages\/122\/revisions"}],"predecessor-version":[{"id":241,"href":"https:\/\/stage-deust.miraya.fr\/index.php\/wp-json\/wp\/v2\/pages\/122\/revisions\/241"}],"wp:attachment":[{"href":"https:\/\/stage-deust.miraya.fr\/index.php\/wp-json\/wp\/v2\/media?parent=122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}